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Evolve Agency, London - East Coast mainline brand identity work

East Coast Mainline

With our transport sector expertise, it's little wonder that East Coast Mainline came to Evolve when they needed help to launch a radical new timetable. Causing the biggest shake up of the network since the early nineties, the new timetable promised to deliver a better service, but would add a degree of stress and confusion during the transition. We helped their in-house team to brand the initiative and make a dramatic impact that busy commuters couldn't fail to miss.

• Brand strategy
• Brand identity
• Brand guidelines